Increase Your Pipeline with Facebook Ads

facebook-ads

Our dedicated team of professionals can help you with all things related to advertising on Facebook.

Whether you need to launch a brand new Facebook Ads campaign or you want to improve one of your ongoing campaigns, we can deliver.

Our Facebook Ads service is rooted in the Facebook Ads Audit. The full account, campaign, and ads evaluation provide us with actional data to deliver better results.

If the situation demands a new ad, we have the best designers in the field to create custom ad creatives. We can also deliver a complete creative overhaul to make your presence on Facebook unique and recognizable.

You’ll be able to monitor the results thanks to our full-blown dashboard optimized for reliable and accurate reporting.

How Exacta Delivers Results

Learn how we’ve helped our clients:

Construction Maintenance

Challenge:
  1. Multiple Landing Page Issues
  2. The Issue with Existing PPC Campaigns
  3. Low Website Visibility
  4. Poor Conversion Rate
  5. High Ratio Bounce Rate
  6. High Cost Per Click
Solution:
  1. Personalized Discovery & Strategy
  2. Competitive Research
  3. Keyword Discovery and Selection
  4. Ad Creative and Testing
  5. Landing Page Creation and A/B Testing
  6. Conversion & Call Tracking
  7. Ongoing Reporting & Optimization
  8. Applied Bid Strategy within Budget
Results:
  1. 86% Increase in Leads
  2. 46% Increase in CTR
  3. 30% Decrease in CPC
  4. 49% Decreased Cost Per Acquisition
  5. 117+ Conversion with $2.64 CTC

Mortgage Refinance Loan Provider

Challenge:
  1. High CPL due to Hyper Competition
  2. Complex Lead Distribution Process
  3. Lacked Lead Nurturing Software
  4. Audience Exhaustion due to Poor Optimization
Solution:
  1. Google Smart Search Ads
  2. Revamped Remarketing Strategy
  3. New Landing Page/Nurture Software
  4. Streamlined Remarketing Lists
Results:
  1. Decrease the overall cost per lead by 50%
  2. Removed wasted ad spend of $10,000+ per month
  3. Remarketing is a primary driver of leads with CPL $4.00
  4. Implemented newer lower cast Top of Funnel campaigns to feed remarketing lists

Financial Advisors

Challenge:
  1. Generating Leads for Financial Products
  2. Brand Awareness
  3. Product Awareness
  4. High Cost to Generate Qualified Leads
Solution:
  1. Google Search Ads
  2. Google RLSA
  3. Landing Page With Email Capture
Results:
  1. $16 Avg. Cost per Lead Through Google Ads
  2. Over 8,000 Conversions
  3. Qualified Booked Appointments at Significantly Lower Costs
  4. 25% Average Conversion Rate

General Maintenance

Challenge:
  1. Finding an Alternative to Home Advisor
  2. Low Brand Awareness in Targeted Area
  3. Low Traffic and Leads
  4. Low Conversion Rate 
  5. High Cost per Lead Through Current Marketing Tactics
  6. Comprehensive Marketing 
  7. Increase Brand Awareness
Solution:
  1. Search Engine Optimization
  2. Google Search Ads
  3. Facebook Ads
  4. Lead Automation Using Zapier
Results:
  1. 15+ Prospects Interested in Service per Month Through Facebook & Google Ads
  2. Avg. $18-24 per Contact Through Facebook Ads